Free Stuff!
Most of the freebies on this page are designed with two purposes in mind: 1) to help you to get to know your business; or 2) to help you to get to know us.
Three Free Back-of-a-Napkin Tests!
This care package contains three free diagnostic tools that will help you measure you company against B2B sales and marketing best practices in three areas – your sales message, your product or service message, and your marketing.
Download the free diagnostic tools.
Tool 1: Everything starts with a conversation. And conversations – personal and business – have two unbreakable rules. Rule 1: The best way to start a conversation is to get the other person talking about themselves. Rule 2: You can’t have a conversation if you don’t speak the same language. Great sales and marketing conversations open doors, turn on lights, take elevators up. The wrong conversations get glazed looks and shut doors. How good are your conversations?
Tool 2: Most companies will tell you that there is very little about their products and services that is different from their competitors. Life is hard. Other companies sell something that is so different, they can’t explain it. Life is hard. And all companies have a lot of value they aren’t even aware they have – and they certainly aren’t marketing it or selling it. How well does your message communicate your value?
Tool 3: The disconnect between the sales and marketing functions of most companies – small or big– results in division instead of multiplication. The third goal of the Vision to Value System is to make sure that the one-on-one conversations SALES is striving to have with CHEQUE-WRITING decision-makers are multiplied by your marketing materials and programs. How well does your marketing multiply your sales efforts?
Time to complete: 15 minutes!
Download the free diagnostic tools here.
Interested in 2 hours of free consulting for your business? If you would like to talk with us after you complete the diagnostics, you may be eligible for 2 hours of free consulting on the house.
Next step: Contact us!